HOKA Shoes

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Brand Story

Since 2019, HOKA has committed an annual donation of $40,000 to Back on My Feet, a nonprofit organization combatting homelessness through the power of running, community support and essential employment and housing resources. HOKA’s goal is to inspire people to move. They were first known for shoes with oversized midsoles, but today they are known for so much more. HOKA shoes are designed with a problem-solving aspiration to meet the running, walking, fitness and outdoor needs of all kinds of movers. HOKA continues to take a bold and unexpected approach to empower athletes of all levels to feel like they can really fly.